Crafted by Courage. Inspired by Prerna
Crafted by Courage.
Inspired by Prerna.
Authentic products by Uttar Pradesh’s women-led Self-Help Groups
Why Prerna?

Handloom & Apparel

Home & Decor

Natural Organic Foods

Eco Accessories

Festive Gifting
Meet the Makers
Empowering
5,000+ Women
Eco Friendly
& Sustainable
Rooted in
Uttar Pradesh Tradition
Quality
Guaranteed
Direct from Makers
No Middlemen
Meet the Makers

Ekta Prerna Mahila Laghu Udyog
Mau, Uttar Pradesh

Mahila Shakti SHG
Varanasi, Uttar Pradesh

Vidur SHG
Bijnor, Uttar Pradesh
Featured Products

Khadi Prakritik Paint
₹599

Chandan Dhoop Batti
₹199

Organic Honey
₹349

Banarasi Silk Stole
₹1,499
Limited Time Offer
Special Edition
Discover our exclusive collection of handcrafted treasures from Uttar Pradesh’s skilled artisans. Each product tells a story of tradition, resilience, and exceptional craftsmanship that has been perfected over generations. Our special edition showcases the finest examples of Uttar Pradesh’s rich cultural heritage.
Buy Handcrafted Products At 20% Discount, Use Code UP20
Read MoreNATIONWIDE SHIPPING
We deliver our handcrafted products across India, bringing Uttar Pradesh’s finest crafts to your doorstep with care and efficiency.
BEST QUALITY
Each product undergoes rigorous quality checks to ensure you receive only the finest handmade items that meet our high standards.
BEST OFFERS
Enjoy special discounts and offers on our curated collection of authentic Uttar Pradesh handicrafts and traditional products.
SECURE PAYMENTS
Shop with confidence knowing your transactions are protected with secure payment options and encrypted technology.
300+
SHGs Onboarded
20+
Districts Represented
5,000
Orders Delivered
80%
of revenue goes back